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Why agricultural tourism in Vietnam has not developed

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Ecotourism products of our country only meet the needs of visitors, rest, and meals of visitors at a simple level.


On May 18 th, the conference "Sustainable ecotourism development in association with agriculture and rural areas" was organized by the Vietnam National Administration of Tourism.
Westerners enjoy the farmer, riding buffalo in Hoi An. Picture: Đắc Thành.
Westerners enjoy the farmer, riding buffalo in Hoi An. Picture: Đắc Thành.
According to Vietnam National Administration of Tourism, our country has formed a system of ecotourism products associated with agriculture and rural areas stretching from north to south. The first step in tourism has been welcomed by tourists.
In particular, some tours have become a brand to attract domestic and foreign tourists as a one-day tour for farmers to foreign tourists in Tra Que vegetables village (Hoi An); Cuu Long River cruise tours and sightseeing tour of rice terraces in Mu Cang Chai, Sa Pa, Pu Luong, Mai Chau ...
Lack of connectivity and planning
However, ecotourism associated with agriculture and rural areas has not had many unique products, high levels of gray matter, professionalism. "Most of the visitors only need to visit, relax, eat, experience the visitor at a simple level," said Nguyen Quy Phuong, director of the Travel Department, VNAT.
Phuong said that many agricultural tourism sites have difficulties in connecting with tour operators to complete and build agricultural tourism products as well as attract domestic and international tourists.
"Many tourist destinations are scarce human resources, especially those with high service skills and creativity. Meanwhile, many tourist destinations have labor but the rate of training is low, mainly simple labor, not meet development requirements, "Phuong pointed out.
In addition, the ability to manage the tourism facilities of agricultural, craft villages, fostering so that indigenous people have the skills to perform, explain, serve professional customers to create the attraction of tourism products. Agriculture has not met the requirements.
Tourists explore a day tour as a farmer in Tra Que vegetables village - Hoi An. Picture: Đắc Thành.
Tourists explore a day tour as a farmer in Tra Que vegetables village - Hoi An. Image:  Dac Thanh.
On the same point, Le Ngoc Tuong, deputy director of Quang Nam Department of Culture, Sports and Tourism, said that there is no integration between the Ministry of Agriculture and the Ministry of Culture. agricultural calendar. The province has not planned locations, landscape, agricultural tourism products, and lack of link and promote products.
Keep the identity of each village, local
"To develop tourism associated with agriculture requires the application of information technology for agricultural tourism. Particular attention should be paid to the training of laborers and inter-sectoral links to avoid duplication of products, "Tuong suggested. In Hoi An, Mr Tuong said that the city has 5 tourist sites, of which 3 are duplicates, including farming in Tra Que Vegetable Village;An My vegetable village and Thanh Dong vegetable village.
Mr. Pham Ha, CEO of Luxury Travel, said that to develop agricultural tourism requires clear policies and investment in infrastructure development. "We have to build a place where people live in a better place, worth living and worth visiting. Guests have a unique experience to remember, "said Mr. Ha.
According to Mr. Nguyen Phu Ban, Director of Danang Department of Agriculture and Rural Development, there must be the common hand of the community to develop sustainable ecological tourism , because the economic values ​​bring great . It is also worth having spiritual, natural, cultural identity.
"Each village, each locality, each province has its own identity, so we must have specific roadmap and plan of each locality to develop this spearhead tourism industry," he said.
Dr Ngo Kieu Oanh, an agribusiness expert, said that the importance of developing rural tourism is to preserve and develop the production and marketing of long-standing agricultural products. that object.
"It is important to preserve and develop a skilled workforce, including artisans, with the know-how of producing high-value specialties handed down from one generation to the next," said Oanh. show.
According to Ngo Hoai Chung, Deputy Director General of Tourism, the training and fostering for farmers on skills and attitudes to serve guests must be top priority. With that, infrastructure and auxiliary materials in many agricultural tourist sites need to be finalized to ensure quality.
"Branding for agricultural tourism needs to be invested on the basis of regional characteristics, seasonal agricultural and local production. It is necessary to build a map of agricultural tourism, to enhance the exploitation of modern information and communication technologies to promote agricultural tourism, "Chung said.
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